Tools, Templates & Best Practices
Use this table to search a curated list of the best tools, templates and best practices about key business building topics.
1 | Name | Name Link | Author | Description | Tags | Type | Topic | Name |
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1 | Design Sprints | Design Sprints | A concept honed by Google, the Design Sprints is an efficient methodology to test product ideas. In this open-source resource for design leaders, product owners, developers or anyone who is learning about or running Design Sprints, this site will help you learn, plan, and execute a Design Sprint at your organization. | Design Sprint ; Toolkit ; Tool ; Methodology ; Method ; Design ; Prototype ; Product Development | Online Tool | Ideation | Design Sprints | |
2 | How to evaluate Startup Ideas | How to evaluate Startup Ideas | Kevin Hale – Y Combinator | In this video lesson, YC Partner, Kevin Hale, walks you through the process of evaluating ideas. Knowing when an idea is promising can be very subjective and hard to verify. This class will help you apply more objectivity when evaluating ideas. | Value Proposition ; Investor Thinking ; Introductory ; Presentation ; Strategy | Video | Ideation | How to evaluate Startup Ideas |
3 | IDEO Design Thinking | IDEO Design Thinking | IDEO | On this website, IDEO introduces design thinking, how it came to be, how it is being used, and steps and tools for mastering it. You’ll find IDEO’s particular take on design thinking, as well as the perspectives of others. | Value Proposition ; Tools ; Canvas ; Strategy | Article | Ideation | IDEO Design Thinking |
4 | Introduction to the essential ideation techniques at the heart of design thinking | Introduction to the essential ideation techniques at the heart of design thinking | Rikke Friis Dam, Yu Siang Teo – Interaction Design Foundation | There are literally hundreds of ideation techniques, for example brainstorming, sketching, SCAMPER, and prototyping. In this compilation, you will be exposed to ideation techniques that are old, new and adapted. You’ll learn about each technique and when to use it. | Value Proposition ; Business Plan ; Internal Communication | Article | Ideation | Introduction to the essential ideation techniques at the heart of design thinking |
5 | Value Proposition Canvas Explained | Value Proposition Canvas Explained | Stategyzer | Get a 2 minute overview of the Value Proposition Canvas, a tool for marketing experts, product owners, and value creators. This tool brings structure and clarity to your customer profiles, and enables a more detailed understanding of their so-called ‘pains’ and their ‘gains’. | Design Thinking ; Human Factor | Template | Ideation | Value Proposition Canvas Explained |
6 | 8 Design Thinking Flaws & How to Fix Them | 8 Design Thinking Flaws & How to Fix Them | Braden Kelley, Adam Radziszewski – Customer Think | Design Thinking attempts to extract the mindset of a designer, an artist, a creator, or even a child into a series of steps that can be applied to any discipline (even business or politics) to solve human-centered problems. Its steps are so logical that we can’t imagine anyone opposing them. Read this article to avoid common design thinking pitfalls. | Design Thinking ; Introductory ; Ideation | Article | Ideation | 8 Design Thinking Flaws & How to Fix Them |
7 | Amazon Press Release | Amazon Press Release | Andrea Marchiotto | This article describes, how to smartly create a different kind of business plan and increase your chances of success for your product idea. Learn about Amazon’s approach to communicating a new business idea for internal validation. | Design Thinking ; Tools | Article | Ideation | Amazon Press Release |
1 | How to talk to users | How to talk to users | Eric Migicovsky – Y Combinator | In this video, YC Partner Eric Migicovsky shares a framework for asking questions and collecting feedback from your users. Knowing where to start when learning about customer research techniques is hard, as depending on your situation, you will have to apply different methods. This video teaches you the essentials of customer research. | Customer Research ; Customer Survey | Video | Customer Research | How to talk to users |
2 | Know your customer jobs to be done | Know your customer jobs to be done | Clayton Christensen – HBR | Learn how SNHU adapted their online learning program to become more customer-centric. For as long as we can remember, innovation has been a top priority—and a top frustration—for leaders. Learn from an institution that succeeded in innovation through a deep user understanding. | Customer Centricity ; Product Development | Article | Customer Research | Know your customer jobs to be done |
3 | Strategies for Qualitative Interviews | Strategies for Qualitative Interviews | Harvard University | In this E-Book, Harvard University, outlines best practices for conducting qualitative interviews as well as common questions and mistakes when doing so. Conducting interviews can present many challenges – this cheat sheet should help you avoid the mistakes even experience user-researchers make. | Customer Research ; Customer Survey | E-Book | Customer Research | Strategies for Qualitative Interviews |
4 | How to Ask the Right Questions During Customer Research | How to Ask the Right Questions During Customer Research | Ula Holovko – KeepSolid | This article answers key questions about user research such as: how do I conduct an interview properly? What kind of questions should I ask? Which questions are better for the interview and which you should leave for a survey? No market research and analysts’ forecasts can give you as much insight and practical data as a well-thought-out customer interview. | Customer Research ; B2C ; Blogs | Article | Customer Research | How to Ask the Right Questions During Customer Research |
5 | The Complete Guide to the KANO Model | The Complete Guide to the KANO Model | Daniel Zacarias – Folding Burritos | The KANO model is a typical method used to help you to quantify, cluster and visualize customer needs in an efficient manner such that the team can work towards satisfying these needs. This article provides clear information about how and when to use this method for customer feedback integration. | Customer Research ; Customer Survey ; Kano Model | Article | Customer Research | The Complete Guide to the KANO Model |
6 | Quantitative vs Qualitative Research | Quantitative vs Qualitative Research | Survey Monkey | Understand when to use different methods of customer research. Quantitative and qualitative research are complementary methods that you can combine to get results that are both wide-reaching and deep. | Customer Research ; Customer Survey ; Introductory | Article | Customer Research | Quantitative vs Qualitative Research |
1 | The Illusion of Product/Market Fit for SaaS Companies | The Illusion of Product/Market Fit for SaaS Companies | FeldThoughts | Learn about the biggest myths of product/market fit. Part of the illusion of product/market fit is that there’s a belief that once you have it, you never lose it. There’s also the belief that there’s a magic moment where you have it and declare it. Worse, there’s the belief that it’s obvious when you have it. | Product-market fit; Innovation ; Product Management | Article | Product Development | The Illusion of Product/Market Fit for SaaS Companies |
2 | The Product Management Triangle | The Product Management Triangle | Daniel Schmidt – doubleloop | Learn about the product management trianlge – a graphical model for discussing product management topics. Product management is a role that most software companies recognize to be critical. Yet, it is surprisingly hard to define “product management” in precise terms. The people who call themselves “product managers” do very different things from organization to organization. | Product Management ; Definition ; Concept | Article | Product Development | The Product Management Triangle |
3 | Tools and Software list | Tools and Software list | Ellen Merryweather – Product School | What are the essential tools and software for product managers in 2020? Using the best product management software and tools are things you can control. Update your gear with this tailored guide and use tools to your product management process shine. | Product Management ; Tools | Article | Product Development | Tools and Software list |
4 | Inside Intercom – Blog | Inside Intercom – Blog | Intercom | This Blog is a compilation of several great articles about various aspects of product management. Intercom helps you build better products. Understand how your product is being used by reaching out to the right users for contextual feedback in your app. | Product Management ; Blog | Blog | Product Development | Inside Intercom – Blog |
5 | This is Product Management – Podcast | This is Product Management – Podcast | Mike Fishbein | Get to know successful product managers in this podcast series. | Product Management ; Podcast ; Tools | Podcast | Product Development | This is Product Management – Podcast |
1 | How to do market research: A 6 step Guide | How to do market research: A 6 step Guide | Debbie Farese – Hubspot | This article provides a 6-step guide covering the basics of market research. Market research is a crucial process of gathering information about your business’s buyers personas, target audience, and customers to determine how viable and successful your product or service would be among these people. The aim is to learn how to conduct market research using primary and secondary research methods to identify your target customers and competitors. | Competitors Research ; Customer Research ; Market Research ; Methodology | Article | Market Research | How to do market research: A 6 step Guide |
2 | How to Perform a Best-in-Class Competitor Analysis (w/ Template) | How to Perform a Best-in-Class Competitor Analysis (w/ Template) | Masha Maksimava – Buffer | This article provides a framework for a competitor analysis covering business & company metrics, product, customers & awareness, and marketing. Done properly, competitive analysis will give you plenty of quantitative and qualitative data to back your own business decisions. The aim is to understand where your business falls in the market and to find new opportunities to make your product stand out. | Competitors Research ; Methodology | Article | Market Research | How to Perform a Best-in-Class Competitor Analysis (w/ Template) |
3 | How to create a competitor analysis report | How to create a competitor analysis report | Midori Nediger – Venngage | This article provides a guideline on how to create a competitive analysis report outlining the strengths and weaknesses of your competitors compared to those of your own business. There will always be competition and if you don’t know what that competition is up to, you could be missing out on huge opportunities. The aim is to get the tools to quickly adapt to any changes in the competitive landscape and potentially capitalize on industry trends that your competitors haven’t even noticed. | Competitors Research ; Tools | Article | Market Research | How to create a competitor analysis report |
4 | How to Make Consumer Research Work for You | How to Make Consumer Research Work for You | Euromonitor | This white paper provides best practices for consumer surveys so researchers and users can get the most out of consumer insights. Surveys are an essential, cheap, and fast way of collecting consumer data. The aim is to understand the pros and cons of different methodologies, to identify when to use different sampling techniques, and to explore best practices for researchers and users to collect and analyse the data in the most useful way. | Customer Research ; Methodology | White Paper | Market Research | How to Make Consumer Research Work for You |
5 | 5 things early startups should know about competitor research | 5 things early startups should know about competitor research | Yulia Semenova – Hackernoon | This article lists 5 tips/common mistakes for startups, from not evaluating one’s own company to considering the solution over addressing the problem. It is of key importance to always keep in mind the customer’s point of view. The aim is to get accurate, actionable information and avoid a few common mistakes. | Competitors Research | Article | Market Research | 5 things early startups should know about competitor research |
6 | The 12 Best Market Research Tools For Startups | The 12 Best Market Research Tools For Startups | Feedough | This article provides a list of 12 great market research tools to help you succeed in your venture. Entrepreneurs make decisions every minute, and every such decision should be backed by data to minimize the chances of failure. The aim is to combine a good set of tools to conduct effective research enabling the organization to understand the customer’s problem in the most effective way possible. | Competitors Research ; Consumer Behavior ; Market Research ; Customer Research ; Tools | Article | Market Research | The 12 Best Market Research Tools For Startups |
7 | Startup Business Plan: Our Guide On How To Do Market Research To Not Fail | Startup Business Plan: Our Guide On How To Do Market Research To Not Fail | Oleksii Shevchenko – Medium | The first step of a startup is to validate your startup idea by finding your market, asking essential questions, and doing extensive market research in order to uncover endless amounts of valuable information. The aim is to answer if your project has been done already or otherwise illuminate why your project hasn’t been done before. | Market Research ; Canvas | Article | Market Research | Startup Business Plan: Our Guide On How To Do Market Research To Not Fail |
1 | How To: Business Model Canvas Explained | How To: Business Model Canvas Explained | Mike Ebinum – Sheda | This article explains the Business Model Canvas (BMC), a strategic management tool to quickly and easily define and communicate a business idea or concept. You can use this tool to quickly and easily define and communicate a business idea. The aim is to work through the fundamental elements of a business or product, structuring an idea in a coherent way. | Business Model ; Tools | Article | Business & Operating Model | How To: Business Model Canvas Explained |
2 | Business model canvas tool | Business model canvas tool | Tuzzit | This tool, the Business Model Canvas, is a strategic management template for developing new or existing business models. This visual strategic management and entrepreneurial tool can be highly useful for startups to design their business model. The aim is to structure the key questions in a one-page tool composed of 9 elements describing a company’s value proposition, infrastructure, customers, and finances. | Business Model | Online Tool | Business & Operating Model | Business model canvas tool |
3 | Business model innovation in entrepreneurship | Business model innovation in entrepreneurship | Silvana Trimi, Jasmina Berbegal-Mirabent – International Entrepreneurship and Management Journal | This paper tackles the specific problems faced by new technology-based firms, linking their needs with the advantages of having a flexible and well-designed business model. Whereas flexibility is typical for startups, having a well-designed business model supporting their needs is a challenge. The aim is to develop an understanding of emerging developments in business model design within the field of entrepreneurship. | Value Proposition ; Business Model | Scientific Paper | Business & Operating Model | Business model innovation in entrepreneurship |
4 | How to Write a Great Value Proposition | How to Write a Great Value Proposition | Lindsay Kolowich – Hubspot | This article lists five steps to write a value proposition, from identifying all the benefits your product offers to connecting this value to your buyer’s problem and differentiating yourself as the preferred provider of this value. Your value proposition is the core of your competitive advantage, lifting conversion rates and sales. The aim is to create a value proposition the specifies the problems your product can solve, the benefits it brings and why customers should buy from you instead of a competitor. | Business Model ; Tools | Article | Business & Operating Model | How to Write a Great Value Proposition |
5 | Why Your Operating Model Is More Important Than Your Business Model | Why Your Operating Model Is More Important Than Your Business Model | Waleed Rashed – Entrepreneur.com | This article explains the foundations and the goals of an operating model, as well as a list of high-level steps on how to create an operating model for your business. If you plan to scale or franchise your business, your operating model is as important as your brand and team. | Operating Model | Article | Business & Operating Model | Why Your Operating Model Is More Important Than Your Business Model |
6 | The Operating Model Canvas: The best tool for business designers, architects, strategists & experts | The Operating Model Canvas: The best tool for business designers, architects, strategists & experts | Ashridge Executive Education | This tool helps you translate a strategy or business model into a high level target operating model or business architecture. Having a target operating model gives those working on detail – process experts, functional heads, project managers – a helicopter view of the operations they are influencing. The aim is to convert the developed strategy into a target operating model, enabling the startup to deliver and communicate the strategy. | Operating Model ; Tools | Video | Business & Operating Model | The Operating Model Canvas: The best tool for business designers, architects, strategists & experts |
7 | Architecting an operating Model. A platform for accelerating digital transformation. | Architecting an operating Model. A platform for accelerating digital transformation. | Anne Kwan, Maximilian Schroek, Jon Kawamura – Deloitte | This article provides a guide to structure an operating model, exploring how successful transformations align models with clear strategies. An organization has a far better chance at succeeding when an operating model is aligned with the strategy. | Operating Model ; Digital Transformation ; Innovation | Article | Business & Operating Model | Architecting an operating Model. A platform for accelerating digital transformation. |
8 | Operating models that navigate business volatility | Operating models that navigate business volatility | Dave Kuder, Mic Locker, Matt Schreibeis, Alex Wittenberg – Deloitte | This article describes how to build a working operating model capable of withstanding business volatility. The world and business are evolving at a faster pace than ever before, increasing the business volatility and thus demanding stability. | Operating Model ; Digital Transformation ; Innovation | Article | Business & Operating Model | Operating models that navigate business volatility |
9 | Introducing the next-generation operating model | Introducing the next-generation operating model | Xavier Lhuer, Tunde Olanrewaju, Rohit Sood, Hyo Yeon – McKinsey | This this online tool, the Business Model Canvas, is a strategic management template for developing new or existing business models. Structure key questions on this single-page tool comprising all 9 elements of a company’s offering and operations. | Operating Model ; Digital Transformation ; Innovation ; Customer Centricity | Article | Business & Operating Model | Introducing the next-generation operating model |
10 | Business model inspirator | Business model inspirator | Orange Hills | This tool helps the reader in the process of business design according to his/her goals like: how to create value, whom to serve, what to offer and how to deliver value. Really useful to combine different aspects of business models already present in the market, or to improve/pivot an existing business model which is currently not successful. | Operating model ; Innovation ; Business Design | Online Tool | Business & Operating Model | Business model inspirator |
1 | The Founder’s Guide to Financial Modeling | The Founder’s Guide to Financial Modeling | Dave Lishego | This free E-book provides detailed instructions for writing a financial business case. | Financial Accounting ; Managerial Accounting | E-Book | Financial Planning | The Founder’s Guide to Financial Modeling |
2 | Managing Startup Finances | Managing Startup Finances | Kirsty Nathoo – Y Combinator | In this video lecture, YC Partner and CFO Kirsty Nathoo shares the most common mistakes startups make with their finances and how they can be prevented. | Financial Accounting ; Managerial Accounting | Video | Financial Planning | Managing Startup Finances |
3 | The Founder’s Guide to Startup Accounting | The Founder’s Guide to Startup Accounting | Jennifer Dunn, Bench.co | This article is part of a series on how to think about entrepreneurial finance. While the finance function in a startup is much more strategic than just financial accounting, both bookkeeping and accounting are vital to every business’s success. | Financial Accounting ; Managerial Accounting | Article | Financial Planning | The Founder’s Guide to Startup Accounting |
4 | The basics of financial accounting for startups | The basics of financial accounting for startups | Marte Matin, EU-Startups | This article is part of a series on how to think about entrepreneurial finance. While the finance function is much more strategic than just financial accounting, both bookkeeping and accounting are vital to every business’s success. This article will provide you with the basics, as well as the other main benefits of thoroughly knowing your numbers. | Financial Modeling ; Venture Capital Financing | Article | Financial Planning | The basics of financial accounting for startups |
5 | Cash Planning Tool | Cash Planning Tool | Startup Runway | A free, visual tool to help you understand, manage and extend your cash runway. | Cash Management | Online Tool | Financial Planning | Cash Planning Tool |
6 | Burn Rate Calculator | Burn Rate Calculator | PILOT | Use the calculator to figure out your burn rate and months of runway based on the cash balance in your bank account for the last few months | Burn Rate Calculator | Online Tool | Financial Planning | Burn Rate Calculator |
7 | FInancial Modelling Template | Financial Modelling Template | FitGochi Financial Model | Financial Modelling Google Sheet template for startups | Financial Modeling | Template | Financial Planning | FInancial Modelling Template |
8 | Financial Projections Template | Financial Projections Template | EQUIDAM | Financial projections are hard to calculate. Most templates are either too difficult or not complete. With this template, we tried to go further, to provide all the required functionality, and limit the complexity as much as possible. | Financial Modeling; Financial Projections | Template | Financial Planning | Financial Projections Template |
9 | Mobile Subs: Unit Economics 101 | Mobile Subs: Unit Economics 101 | Medium | Revenue planning template for mobile subscription companies | Financial Modeling ; Methodology | Template | Financial Planning | Mobile Subs: Unit Economics 101 |
10 | SaaS Financial Plan | SaaS Financial Plan | Christoph Janz | Financial plan article from Chirstoph Janz, Partner at Point Nine Capital, with links leading to templates | Financial Modeling, Methodology | Template | Financial Planning | SaaS Financial Plan |
11 | The ultimate guide to financial modeling for startups | The ultimate guide to financial modeling for startups | Wout Bobbink | This article is composed of 8 practical chapters focused on how to build an excel spreadsheet to forecast, register and monitor the main financial/accounting variables of the startup's activities. Chapters 3, 4 and 5 are the core of the article since they explain in detail how to define the structure of the model and which inputs include. In general, they can be considered as a checklist to make sure that all the essential computations have been included in the analysis. | Financial modeling ; Managerial Accounting | Article | Financial Planning | The ultimate guide to financial modeling for startups |
1 | Project management for non-project managers | Project management for non-project managers | Atlassian | This holistic guide answers a range of questions about project management in general, necessary skills, steps, templates and useful software. In startups, roles are often rather flexible and responsibilities have to be taken on by employees not specialized for the situation. The aim is to master the art of project management: making a plan and executing it. | Project Management ; Tools | Article | Project Management | Project management for non-project managers |
2 | Project Management for Startups & Entrepreneurs: A Quick reference guide | Project Management for Startups & Entrepreneurs: A Quick reference guide | Vartika Kashyap – ProofHub | This article addresses why a startup needs project management and gives useful tips and tools for entrepreneurs on startup project management. There are many things employees in a startup have to take care of — finances, email threads, bugs to fix, conversations with clients, and more. | Project Management ; Tools | Article | Project Management | Project Management for Startups & Entrepreneurs: A Quick reference guide |
3 | The Startup Guide to Project Management & Collaboration | The Startup Guide to Project Management & Collaboration | Binfire | This article shares project management best practices that relate to planning, product development, issue management and results tracking. Many startups assume that Lean is the only valid methodology for startups. The aim of this document is not to create a new project management methodology, but to explain how existing practices can be applied to startups. | Project Management ; Tools | Article | Project Management | The Startup Guide to Project Management & Collaboration |
4 | Project Management Evolution: Startups vs. Enterprises | Project Management Evolution: Startups vs. Enterprises | Vytas Butkus – Project Managers | This article compares the different characteristics of startups vs. corporates. In a startup roles usually become intertwined, which leads to project managers being likely to take on many more duties outside of what they would traditionally do in an enterprise. This article gives an understanding of the different challenges so you can better predict what you might encounter moving from one environment to the other. | Project Management ; PMO | Article | Project Management | Project Management Evolution: Startups vs. Enterprises |
5 | PMO meets agile Project Management Offices in the context of agile transformation | PMO meets agile Project Management Offices in the context of agile transformation | Jochen Fauser – Deloitte | This whitepaper covers the influence of agile methodology on traditional PM standards and demonstrates how an agile PMO structure can help to cover social rethinking and changing values. Agile project organization represents an opportunity to react more quickly to new requirements. | Tools | White Paper | Project Management | PMO meets agile Project Management Offices in the context of agile transformation |
6 | Succeeding with Agile: Software Development Using Scrum | Succeeding with Agile: Software Development Using Scrum | Mike Cohn | This book elaborates how to maximize productivity by applying the principles of agile project management. Starting the transition to an agile development process like Scrum is easy; succeeding with Scrum and becoming a genuinely agile organization is harder. | Agile Methodology ; PMO | E-Book | Project Management | Succeeding with Agile: Software Development Using Scrum |
7 | 10 project management tools for startups | 10 project management tools for startups | Eric Smith – Dzone | This article lists project management tools that startups will find valuable. Within startups specifically, team sizes are small, project agility is high, and team coordination is really critical. In this article. | Agile Methodology ; Scrum | Article | Project Management | 10 project management tools for startups |
8 | How to Manage a Remote Team | How to Manage a Remote Team | Wade Foster – Zapier | This article provides ideas for how a startup should set up their team to be successful at remote work. It gives real world insights and learnings into how you can make remote work… work. | Tools | Article | Project Management | How to Manage a Remote Team |
9 | 10 key principles of stakeholder engagement | 10 key principles of stakeholder engagement | Association for project management APM | This guide provides insights into why stakeholder engagement and stakeholder management are arguably the most important ingredients for successful project delivery. Project managers depend on people to respond to the outputs and benefits that they deliver. This resource gives access to a collection of resources including: case studies, patterns, tools, bibliography, presentations and videos. | Remote Working | Article | Project Management | 10 key principles of stakeholder engagement |
10 | The Atlassian Team Playbook | The Atlassian Team Playbook | Atlassian | This article provides step-by-step instructions for tracking your team’s health and new ways of working. Healthy teams are happier and more productive, it pays to invest in the teams, not just your product. The aim is to first identify strengths to exploit as well as challenge areas to grow, then improve your team’s overall health by the use of plays. | Project Management ; Stakeholders Engagement | Template | Project Management | The Atlassian Team Playbook |
1 | Startup Branding: Guide to Make it Consistent Across all Platforms | Startup Branding: Guide to Make it Consistent Across all Platforms | Irene Sun – Growth Hackers | This checklist highlights the most important steps to develop your brand. For many first-time entrepreneurs, it is surprising how many people overlook their company completely because of the branding and the visual messages they convey. | Maintenance | Article | Branding | Startup Branding: Guide to Make it Consistent Across all Platforms |
2 | How to hack your brand in 24 hours – A guide to building your brand narrative | How to hack your brand in 24 hours – A guide to building your brand narrative | Alex Chuang – Startup Grind | In this article, you will learn how to create a narrative for your communication. In the early-stage, a startup’s brand is a reflection of the founder’s ethos, values and beliefs. It is an extension of you. This is why it’s important to understand your personal identity and the events that have occurred to shape it. | Brand Strategy ; Methodology | Article | Branding | How to hack your brand in 24 hours – A guide to building your brand narrative |
3 | The Concise Guide to Successful Startup Branding | The Concise Guide to Successful Startup Branding | Anastasia D. – Ruby Garage | This article will show you the significance of brand identity and ways to build a successful brand for your startup. A brand is the heart and soul of any business. Creating a brand strategy from scratch isn’t easy. To build a strong, recognizable brand for a startup, it’s important to consider your value proposition, tone of voice, visual identity, and more. | Brand Strategy ; Methodology | Article | Branding | The Concise Guide to Successful Startup Branding |
4 | 17 quick ideas to start with branding | 17 quick ideas to start with branding | Lexie Lu – Designroast | Here are 17 quick ideas to get you started with branding: A brand image isn’t stagnant. It grows and changes with the market, when the business gains experience, and as competition ebbs and flows. Think of your branding as a living part of your business that defines how the world sees you. Your image changes slightly over time, but the core values you espouse remain the same. | Brand Style ; Tools ; Examples | Article | Branding | 17 quick ideas to start with branding |
5 | Startup branding: how much does it really cost? | Startup branding: how much does it really cost? | Tech Crunch | In this guide, you will received specific information about how much a branding project could cost you and how it can help you figure out what and how to communicate your company’s story. A brand is far more than logos and colors. A consistent brand identity not only communicates your company’s purpose and values to customers, but it also shapes your product development cycle and corporate culture. | Brand Strategy | Article | Branding | Startup branding: how much does it really cost? |
6 | Naming a Startup: The Definitive Guide | Naming a Startup: The Definitive Guide | Failory | Here is the definitive guide to come up with an amazing name for your startup. Facebook, Uber and Nike are all really great names that stay on the customer’s brain really easily. Naming a business tends to be one of the most difficult decisions when starting. So go on reading to learn how to choose a cool, memorable and strong name! | Brand Strategy | Article | Branding | Naming a Startup: The Definitive Guide |
7 | Color inspiration for startups: 10 trends and 40 palettes to get your creative juices flowing | Color inspiration for startups: 10 trends and 40 palettes to get your creative juices flowing | Deanna deBara – Canva.com | Get some inspiration by looking at these 10 trends and 40 examples of color palettes. Color is, hands down, one of the most powerful marketing tools at your disposal. According to Buffer, a whopping 90% of your assessment on a product is based on color alone. Because color can make such a big impression on your audience, it’s crucial for you to choose the right color palette—and that’s especially true in the world of startups. | Brand Strategy | Article | Branding | Color inspiration for startups: 10 trends and 40 palettes to get your creative juices flowing |
8 | 50 meticulous style guides every startup should see before launching | 50 meticulous style guides every startup should see before launching | Mary Stribley – Canva.com | Take a look at 50 stunning and detailed examples of style guides that are sure to encourage you to begin compiling your own. All good brands have a great style guide. Creating a simple booklet that catalogs the specific colors, type, logos, imagery, patterns, taglines, etc. of a brand makes sure the brand machine runs smoothly. | Logo Design ; Brand Style ; Tools | Article | Branding | 50 meticulous style guides every startup should see before launching |
9 | How to get the perfect logo for your brand – A step-by-step guide | How to get the perfect logo for your brand – A step-by-step guide | 99design | Learn the art of logo creation with this free, step-by-step guide. Logos are more than just pretty pictures. They’re the tools you need to help you attract the right customers and build brand loyalty. | Logo Design ; Brand Style | Article | Branding | How to get the perfect logo for your brand – A step-by-step guide |
1 | The Basics of Marketing a Startup | The Basics of Marketing a Startup | Kinsey Lane Sullivan – The Lane Collective | In this extensive step-by-step marketing guide, The Lane Collective answers the question what marketing is all about in the first place, then deep-dives into the market, customer, brand, strategy and execution of the marketing strategy. At the core, marketing your startup is all about generating leads for your new product or service. | Marketing Strategy | White Paper | Marketing | The Basics of Marketing a Startup |
2 | The Ultimate Startup Marketing Strategy For Incredible Growth | The Ultimate Startup Marketing Strategy For Incredible Growth | Marcus Taylor – VentureHarbour | This article focuses on both customer acquisition and improving your product-market fit. Successful startup marketing requires that you have both a great product and great marketing because a great product alone is not enough to succeed, just like no amount of marketing will make a bad product gain a mass audience. | Marketing Strategy ; Tools | Article | Marketing | The Ultimate Startup Marketing Strategy For Incredible Growth |
3 | Guide to Startup Marketing without a big budget | Guide to Startup Marketing without a big budget | Josh Ledgard – Kickoff Labs | This article provides a list of options for getting your marketing moving in the right direction without having to expend too many resources. Startups are typically short in terms of money. The goal is to determine what measures you can take when you don’t have the budget for a big marketing campaign. | Marketing Strategy ; Content Marketing ; Public Relations | Article | Marketing | Guide to Startup Marketing without a big budget |
4 | Five Essential Marketing Strategies For Any Startup | Five Essential Marketing Strategies For Any Startup | Arya Bina – Forbes | This article explains that to reach growth for startups, three points should be considered: One, start by doing things that don’t scale. Two, measure your retention. Three, build a culture of experimentation. | Public Relations | Article | Marketing | Five Essential Marketing Strategies For Any Startup |
5 | Establish a solid framework for your startup by following these 8 marketing tips. | Establish a solid framework for your startup by following these 8 marketing tips. | Mark Sands – Business.com | This article provides an extensive, categorized list of tools for startups. In startup marketing, you need to strategically map out competitors, analyze and understand data, talk to customers and probably build parts of your website. | Content Marketing | Article | Marketing | Establish a solid framework for your startup by following these 8 marketing tips. |
6 | Growth for Startups | Growth for Startups | Gustaf Alstromer – Y Combinator | This article covers some things that will give your company the boost it needs through press coverage. In order to grow, your startup requires effective promotion. | Online Marketing | Marketing | Growth for Startups | |
7 | 63 of the Best Marketing Tools for Startups | 63 of the Best Marketing Tools for Startups | Andrew Frawley – Startup Grind | This article provides an extensive, categorized list of tools for startups. In startup marketing, you need to strategically map out competitors, analyze and understand data, talk to customers and probably build parts of your website. The aim is to give a thorough introduction to some of the items you may have at your disposal as a startup marketer. | Marketing Strategy ; Product-market fit ; Customer Acquisition | Article | Marketing | 63 of the Best Marketing Tools for Startups |
8 | The Advanced Guide to Startup PR | The Advanced Guide to Startup PR | Neil Patel | This article covers some things that will give your company the boost it needs as effectively as press coverage. In order to grow, your startup requires effective promotion. The aim is to get the right press coverage so that you can increase your visibility and acquire more customers at a key stage in your startup’s development. | Product-market fit ; Marketing Channels | Article | Marketing | The Advanced Guide to Startup PR |
9 | How to Create a B2B Content Strategy | How to Create a B2B Content Strategy | Neil Patel | This article provides points and strategies to consider when creating effective content. It’s content that moves your prospects through the buyer’s journey, reinforcing relationships at every stage of the sales funnel. The aim is to establish yourself as a thought leader in your industry via quality content, which has proven to generate the most organic search traffic and social shares. | Marketing Channels | Article | Marketing | How to Create a B2B Content Strategy |
10 | Marketing Scoop | Marketing Scoop | Espree Devora – SEMRush | This podcasts addresses the basics of digital marketing. Get insights from experts on tips and tricks about conversion rate optimization, pay-per-click marketing, A/B testing, social media marketing and much more. | Digital Marketing ; Podcasts | Article | Marketing | Marketing Scoop |
1 | The 2020 startup sales playbook | The 2020 startup sales playbook | Close | This is a holistic handbook for closing deals, growing revenue, and scaling a high-performing sales team. Building and training an effective sales team is hard. Learn everything you need to know in this handbook. | Sales Strategy | E-Book | Sales | The 2020 startup sales playbook |
2 | How to Build a B2B Sales Strategy in a Startup Company | How to Build a B2B Sales Strategy in a Startup Company | Konsta Laitinen – Startup School | This E-book is should help you understand how to start selling your product or service and gain competitive advantage by building an effective B2B sales strategy. The B2B sales strategy presented in this handbook is designed to be easily implementable. You can immediately start to utilize the concepts of the handbook and build a B2B sales strategy for your company. | Sales Strategy | E-Book | Sales | How to Build a B2B Sales Strategy in a Startup Company |
3 | A Simple Sales Methodology for B2B SaaS Startups | A Simple Sales Methodology for B2B SaaS Startups | Alan Gleeson – Strategic Content Marketing | This article outlines how B2B SaaS founders need to modify their approach and to implement a simple sales methodology to increase their odds of success. In the early stages of most SaaS startups’ lives, it is often the CEO or founder who acts as the initial Head of Sales. While this makes sense given the likely resource constraints, and the value to be gained in getting in front of customers from Day 1, a lack of formal sales training and an absence of a sales process can seriously undermine the initial sales efforts. | Sales Strategy | Article | Sales | A Simple Sales Methodology for B2B SaaS Startups |
4 | How to shorten your sales cycle and avoid wasting time | How to shorten your sales cycle and avoid wasting time | Mark Suster – Both Sides | This short article summarizes a B2B Sales Hacks: Calling high, i.e. reaching the highest level appropriate person in an organization that you can reach to hear your pitch. | Sales Strategy | Article | Sales | How to shorten your sales cycle and avoid wasting time |
5 | The Key to Customer Centric Selling (& 9 Other Sales Methodologies) | The Key to Customer Centric Selling (& 9 Other Sales Methodologies) | Emma Brudner – HubSpot | This is a collection of proven Sales methods. Knowing these methods will help you to find the sweet spot by identifying the sales methodology best suited to your business at a specific point in the sales life cycle. The article will help you to know when to use which method. | Sales Strategy | Article | Sales | The Key to Customer Centric Selling (& 9 Other Sales Methodologies) |
6 | The Sales Outreach Strategy That Won Us Our First 10 Customers | The Sales Outreach Strategy That Won Us Our First 10 Customers | Janet Comenos – HubSpot | This article elaborates Hubspot’s outreach strategy. An outreach strategy is a specific set of tactics intended to attract new business – and having one is critical. Depending on the complexity of your sales organization, your outreach strategy can consist of one action or a combination of multiple tactics. | Sales Methodology ; Customer Centricity | Article | Sales | The Sales Outreach Strategy That Won Us Our First 10 Customers |
7 | Sales advice for technical founders | Sales advice for technical founders | Carol Luong – Y Combinator | This article explores how to identify and prioritize low hanging leads, how to get in front of these leads, and what a successful sales conversation looks like. You can have the best product or service, but if no one knows about it or understands the value, you won’t survive. Here you can read about three easy ways to jump start your sales and build the momentum you need. | Sales Methodology | Article | Sales | Sales advice for technical founders |
8 | How to Choose the Best CRM for a Startup: A Step-by-step Guide | How to Choose the Best CRM for a Startup: A Step-by-step Guide | Angelina Lugova – Marketing And Growth Hacking | This article explains how to choose the best CRM for your startup and how to optimize the work routine while staying on the top of the competition. Rapidly growing startups and small businesses are struggling to streamline their daily operations. According to NetHunt research of 400+ companies worldwide, less than 40% of startups use CRM for its main purpose — to keep and manage leads and customer data. Instead, startups rely solely on Excel files, Spreadsheets or other document-based solutions. | CRM ; Sales Strategy | Article | Sales | How to Choose the Best CRM for a Startup: A Step-by-step Guide |
1 | Company culture | Company culture | Ed Nathanson – LinkedIn | This article give you a step-by-step guide to building company culture for small businesses. It’s a candidate’s world and we’re just living in it. For small businesses, that means that if you want to fill your open roles, you need to set yourself apart – and you need to have a great company culture to do that. | Culture | Article | HR for Startups | Company culture |
2 | Building culture | Building culture | Tim Brady – Y Combinator | In this online lecture, YC Partner Tim Brady covers the importance of building a strong and coherent culture early and shares six things that you can do now to help you create a solid foundation for your startup. | Culture | Video | HR for Startups | Building culture |
3 | How to win the talent war | How to win the talent war | Justworks | This is a step-by-step guide to building company culture for small businesses. Even within the start-up universe, attracting and retaining the best talent requires more than a vision and a ping-pong table. In fact, the employee experience has become just as important as the customer experience. | Culture ; HR Management | E-Book | HR for Startups | How to win the talent war |
4 | Salary & Equity Tool | Salary & Equity Tool | AngelList | Use this tool to compare salary and equity for different roles, with different skills in various locations. | HR Management | Online Tool | HR for Startups | Salary & Equity Tool |
5 | How to negotiate compensation (don’t) | How to negotiate compensation (don’t) | Avrom Gilbert – MultiChain | Learn about a compensation approach based on equal pay and that thus doesn’t require a negotiation. | HR Management ; Culture | Article | HR for Startups | How to negotiate compensation (don’t) |
6 | Creating a benefits package | Creating a benefits package | Justworks | Get an overview of benefits and a guideline on how to choose a suitable compensation package. A competitive salary is great, but increasingly people are looking for a more holistic offering from employers. Money isn’t the only motivating factor. In fact, some people are willing to take less pay in exchange for better benefits and perks. | Employee Compensation | White Paper | HR for Startups | Creating a benefits package |
7 | How to let employees go | How to let employees go | Justworks | This is a guide on the most important considerations to have when letting people go. You know you have to let an employee go, and you dread doing it. Firing people because they did something wrong, or simply laying them of because of what is happening within your business, involves sensitive emotions. Perhaps, due to an economic downturn, you have to let someone go with whom you have forged a friendship over the years. In other cases, you may fear that your employee will become angry and look for ways to damage your business after you part ways. You may also harbor concerns about how your other employees will react after you let someone go. | Employee Compensation | White Paper | HR for Startups | How to let employees go |
8 | Myers-Briggs type indicator | Myers-Briggs type indicator | 16Personalities | This personality test is clustering people into 16 personality types. Understand yourself and your employees better. | Employee Compensation ; Employee Benefits | Online Tool | HR for Startups | Myers-Briggs type indicator |
9 | HIRINGPLAN | HIRINGPLAN | Hiringplan | Hiringplan is a visual compensation planning tool with built-in market data. Explore scenarios, pay people fairly, preserve your runway | Employee Compensation | Online Tool | HR for Startups | HIRINGPLAN |
1 | Corporate Governance for Early-stage, innovative companies | Corporate Governance for Early-stage, innovative companies | Danielle Piskadlo, Deborah Drake, Ezra Mannix, Jasper Veel – Center for Financial Inclusion | Featuring candid insights from leading investors, executives, academics and development finance professionals, this governance resource is dedicated to helping board directors and executives/founders navigate challenges of steering a growth-stage, innovative company toward success. | Governance | Article | Governance | Corporate Governance for Early-stage, innovative companies |
2 | Why governance matters for your startup | Why governance matters for your startup | Evan Epstein – Stanford Law School | This guide focuses on good governance for rather later-stage companies. Founders, investors, board members, employees and all participants in venture-backed companies should understand the basic principles of corporate governance. Different rules and practices will apply depending on the type of organization, ownership structure, stage of the company, investor base, size, geography or industry. | Governance | Article | Governance | Why governance matters for your startup |
3 | How 4 Top Startups are reinventing organizational structure | How 4 Top Startups are reinventing organizational structure | Adam Henshall – process.st | This article explores case studies of innovative governance approaches for startups. With the opportunity to be dispersed remotely and to build complex products without factories and production lines, the tech industry is particularly able to pursue innovative approaches to structure, management, and organization. | Governance | Article | Governance | How 4 Top Startups are reinventing organizational structure |
4 | Rewarding Talent: Employee Stock options | Rewarding Talent: Employee Stock options | Index Ventures | This handbook is designed to help European founders make critical decisions about the ESOP (Employee Stock Option Plan) and explains, why it is a great way to motivate your employees. Who do you offer stock options to? How many? When? How do you adapt your policy as you grow, and as you move into different geographies? How can you ensure employees understand the scheme? | Governance | Online Tool | Governance | Rewarding Talent: Employee Stock options |
5 | Should Startups Bother with Corporate Governance? | Should Startups Bother with Corporate Governance? | Chin Hooi Yen | In this article, Yen argues that all a startup needs to do is to allow the board and the attendant corporate governance practices to grow in tandem with the company. Founders should remember that investors are more attracted to startups that implement processes that promote transparency, checks and balances and effective decision making. | Employee Compensation | E-Book | Governance | Should Startups Bother with Corporate Governance? |
1 | Investment Process Steps | Investment Process Steps | Tarryn Lewis – Board of Innovation | This guide explains the step-by-step process that investors typically go through. Founders know a lot about their business, but investors use very specific indicators to assess a company. When you understand, what investors expect from you and what their evaluation criteria are, it’s easier for you to specifically showcase achievements to ‘check their boxes’. | Pitch Deck | Article | Fundraising | Investment Process Steps |
2 | Forms of Startup Financing | Forms of Startup Financing | Carolynn Levy – Y Combinator | YC Partner and GC Carolynn Levy details the basics of startup financing and how modern early stage rounds of financing are done using convertible securities, like SAFE. For startups, the investment negotiation is often the first time they get exposed to the workings of different funding vehicles. This knowledge will help you even out the playing field, as investors are experts in these topics. | Pitch Deck | Article | Fundraising | Forms of Startup Financing |
3 | Crucial Parts of a Pitch Deck | Crucial Parts of a Pitch Deck | Slidebean | Slidebean has put together a graphic that visually demonstrates how opinions vary between different venture capital firms and successful start-ups. Your pitch deck is supposed to be short and sweet, while also including enough information to convince investors to give you money. This article will help you to identify, which sections are required for your pitch deck. | Pitch Deck | Article | Fundraising | Crucial Parts of a Pitch Deck |
4 | The Pitch | The Pitch | Michael Seibel – Y Combinator | This post condenses the pitch creation process to answering seven questions. If you can answer all seven questions succinctly you’ll be well ahead of the curve. It is much easier to talk to an investor if they understand what your company does. To be effective, your pitch has to be clear and concise every time you speak to investors, and this article will help you achieve that goal. | Venture Financing | Article | Fundraising | The Pitch |
5 | Venture Valuation | Venture Valuation | Upcounsel | This article showcases a few valuation methods, that are widely used in the venture capital world. To determine a fair valuation for your startup is difficult. And it is almost impossible to do “right”, as often in an early venture phase, many key financial indicators are still missing. The valuation is therefore highly dependent on the negotiation process and a mutual understanding on how to reach an agreement. | Venture Financing | Article | Fundraising | Venture Valuation |
6 | Important Questions to prepare when fundraising | Important Questions to prepare when fundraising | Miruna Girtu – Syndicate Room | Compiled by Miruna Girtu, SyndicateRoom’s Strategic Partnerships Manager and head of SR Connect, The Art of Fundraising aims to help guide entrepreneurs through the often perilous road of raising early-stage funding. If you’re raising funds in the near future, you can quickly go through the chapters and practice articulating answers to the questions you find most relevant. Alternatively, if you’re just starting to build a company, use the guide to put things in perspective. | Venture Financing ; Tools ; Blog | Article | Fundraising | Important Questions to prepare when fundraising |
7 | Is Government Funding Good for Your Startup? | Is Government Funding Good for Your Startup? | Luke Sykora, Stanford University | This article showcases common (mis)conceptions about public funding for startups. Sometimes, investors have a strong opinion on who should and who shouldn’t receive public grants. Being able to answer questions about public funds you have received will increase your chances of securing investments during fundraising. | Venture Financing ; Debt Financing | Article | Fundraising | Is Government Funding Good for Your Startup? |
8 | Ten Questions Every Founder Should Ask before Raising Venture Debt | Ten Questions Every Founder Should Ask before Raising Venture Debt | Brian Feinstein, Craig Netterfield, Allen Miller – Bessemer Venture Partners | In this guide, the most important questions about venture debt are answered. There’s an adage that says your first job as a startup CEO is to make sure your company never runs out of cash. But when financing a growing company, venture debt can be a great supplement to venture capital and in some cases may be a necessity. | Venture Financing ; Venture Valuation | Article | Fundraising | Ten Questions Every Founder Should Ask before Raising Venture Debt |
9 | Cap Tables from Formation to Exit | Cap Tables from Formation to Exit | Capdesk | This article mainly focuses on understanding cap tables for UK companies, but some references will be made to European norms in general. The cap table is the cornerstone of all equity reports and filings, as well as an important part of any company throughout its life – from formation to exit. It’s the database in which rights to the company’s value are listed and it’s not always easy to understand how cap table decisions affect the company stakeholders. | Venture Valuation | Article | Fundraising | Cap Tables from Formation to Exit |
10 | Startup Pitch Decks | Startup Pitch Decks | Startups | This links to an overview of various startup fundraising pitchdecks | Pitch Deck | Table | Fundraising | Startup Pitch Decks |
1 | What’s In A Term Sheet? The World’s Most Irritating Not-Quite-Contract | What’s In A Term Sheet? The World’s Most Irritating Not-Quite-Contract | Bruce Gibney, Founders Fund | Description of the term sheet and identification of the most common clauses included by VC or other kind of investors | term sheet | Legal procedures | What’s In A Term Sheet? The World’s Most Irritating Not-Quite-Contract | |
2 | Series Seed Financing Documents | Series Seed Financing Documents | Fenwick & West, LLP | Templates of main seed phase's documents: Certificate of Incorporation, Shareholder agreements and term Sheet from a third investor | term sheet ; shareholders agreement | Template | Legal procedures | Series Seed Financing Documents |
3 | Creating a Shareholder Agreement: What to Include in an Effective Agreement | Creating a Shareholder Agreement: What to Include in an Effective Agreement | Legal neture | Definition of the main clauses of a shareholder agreement with explanation of the various alternatives possible | shareholders agreement | Article | Legal procedures | Creating a Shareholder Agreement: What to Include in an Effective Agreement |
4 | Venture capital deal terms | Venture capital deal terms | Sjoerd Mol, Harm F. de Vries, Menno J. van Loon | Guide to negotiate and structure venture capital financing. All the clauses are well explained in detail with an example of term sheet in order to make understand the reader the legal aspects to consider when expanding the investors/shareholder pool. | term sheet | E-Book | Legal procedures | Venture capital deal terms |
5 | Cutting up the founders' pie | Cutting up the founders' pie | Frank Demmler | This short document explains a useful technique to split the financial results and governance control of the company between the founders in order to make it fair since the beginning and avoid future legal issues. | shareholders agreement | Legal procedures | Cutting up the founders' pie | |
6 | Intellectual property European Union | Intellectual property European Union | European Union Official Website | This EU website's page presents the main elements of EU protection of intellectual property. Everything is explained first in quick/easy definitions and then it is possible to find all the necessary details. In case of specific law requirements, the official source remains the most reliable also if it is highly suggeted to ask for advice to attoneys experts in the subject. | IP | Online Tool | Legal procedures | Intellectual property European Union |
7 | Quick guide to IP for startups | Quick guide to IP for startups | Papula Nevinpat | As the name of the document says, this paper is a quick guide to the main types of IP rights that the startups may be interested to protect. Also, It is presented in seven easy step the logic process that a startup should follow to be sure its right are properly protected. The document uses the Finnish law as an example to explain how to deal with the autorities in charge of IP protection, but the reccommandation are applicable in all the European Countries. | IP | Legal procedures | Quick guide to IP for startups | |
8 | What You Need To Know About Mergers & Acquisitions | What You Need To Know About Mergers & Acquisitions | Richard Harroch | The article lists and explain 12 legal (and not) considerations to do when selling a startup or a business in general. | Acquisitions ; exit | Article | Legal procedures | What You Need To Know About Mergers & Acquisitions |
9 | Lifecycle of a Technology Company: Step-by-Step Legal Background and Practical Guide from Start-up to Sale | Lifecycle of a Technology Company: Step-by-Step Legal Background and Practical Guide from Start-up to Sale | Edwin L. Miller | This book is ideal for those who want to have a deeper understanding of all the legal concernings that will arise during a startup's life. It starts from the choice of the entity, the agreements between founders, the contracts for financing and the basics of intellectual property. It then finishes with out to sell the company or how to prepare for an IPO. | Acquisition ; exit ; IP ; shareholders agreement ; term sheet | E-Book | Legal procedures | Lifecycle of a Technology Company: Step-by-Step Legal Background and Practical Guide from Start-up to Sale |
10 | The limited liability of Internet Intermediaries in the EU | The limited liability of Internet Intermediaries in the EU | iLINC Legal & Technology Briefs | This paper is meant to make startups -which work as online intermediary platforms- familiarize with the EU Directive related to their liability concerning the relationships with the users involved in their activity. The article also indicates which national regolations can be considered exception and where to find more detailed information about these cases. | contract law ; online platform businesses | Legal procedures | The limited liability of Internet Intermediaries in the EU | |
11 | Getting an NDA: how to not give too much away | Getting an NDA: how to not give too much away | LINKILAW | This article is a brief introduction to the importance, types and sections of an NDA. The idea is to provide the reader with a clear idea of how it works and make him understand how essential could be to look for detailed advice from his lawyer about this subject. | NDA ; contract law | Article | Legal procedures | Getting an NDA: how to not give too much away |
12 | EU Intellectual Property Law and Ownership in Employment Relationships | EU Intellectual Property Law and Ownership in Employment Relationships | Sanna Wolk | The paper presents the EU intellectual property law related to the creation made by employees while working for a company. It could be really useful to know in the case of a startup where continuous improvement and inventions are part of the routine. The article also explains the differences between European countries and specifically the main legal frameworks related to employees' invenctions, employees' copyrights and employees' designs. | IP ; employees | Article | Legal procedures | EU Intellectual Property Law and Ownership in Employment Relationships |
1 | Startup School | Startup school | YC | Free 8 week online course about all the main topics related to launching a new venture. It is essential to register in advance and reserve a spot. | Business development | Online course | Repositories | Startup School |
2 | Y-Combinator Library | Startup Library | YC | Documents, videos, articles about various arguments related to startups' business development | Business development | Various resources | Repositories | Y-Combinator Library |
3 | Techstars Toolkit | Techstars Toolkit | Techstars | Techstars Entrepreneur’s Toolkit is an online educational resource to help you learn the fundamentals of entrepreneurship and accelerate your success. | Business development | Online course | Repositories | Techstars Toolkit |
These materials and resources are general in nature to be used by projects and startups at their own discretion. The consortium is not liable for any recommendations held within.
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